Good job!  I really appreciated the tone you took.  I am working on cutting back on the animal products my family consumes for health reasons.  One of the things that convinced me to look seriously at some vegan options was a cookbook I stumbled on at the library with the new books.  I love to cook  and the pictures looked good.  I did not realize it was vegan until I was reading the intro at home.  Teh author's attitude was t present things non-vegans would eat in hope of getting them to move a little toward his ideal.  If everyone moves  a little, it would be a big change for the good.  Thanks for a job well done.  If things we consistantly presented this well and with this respect, I think more people would "think vegan" for a few meals a week.