http://organicconsumers.org/kelloggs.cfm

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Organic Consumers Association and allies sent a letter to Kellogg's on June 12, requesting that Kellogg's not use sugar from genetically engineered sugar beets in its products or face a consumer boycott.

Read OCA's Letter to Kellogg's here.

Kellogg's has responded, claiming that US consumers do not care if their food contains Genetically Engineered (GE) food or not.

Read Kellogg's Response to OCA's letter

However, poll after poll have demonstrated that Americans want GE foods labeled and restricted.

Monsanto Corporation's RoundUp Ready Genetically Engineered Sugar Beet is designed to withstand massive doses of toxic weed killers. Roughly half of all processed foods contain sugar from sugar beets. Monsanto's GE sugar beets will expose millions of consumers to untested and unlabeled "Franken Foods" that threaten human heath, the environment and farmers' rights everywhere.

Background
GE Sugar Beets to Hit Stores in 2008!

American Crystal, a large Wyoming-based sugar company and several other leading U.S. sugar providers have announced they will be sourcing their sugar from genetically engineered (GE) sugar beets beginning this year and arriving in stores in 2008. Like GE corn and GE soy, products containing GE sugar will not be labeled as such.

Since half of the granulated sugar in the U.S. comes from sugar beets, a move towards biotech beets marks a dramatic alteration of the U.S. food supply. These sugars, along with GE corn and soy, are found in many conventional food products, so consumers will be exposed to genetically engineered ingredients in just about every non-organic multiple-ingredient product they purchase.

The GE sugar beet is designed to withstand strong doses of Monsanto's controversial broad spectrum Roundup herbicide. Studies indicate farmers planting "Roundup Ready" corn and soy spray large amounts of the herbicide, contaminating both soil and water. Farmers planting GE sugar beets are told they may be able to apply the herbicide up to five times per year. Sugar beets are grown on 1.4 million acres by 12,000 farmers in the U.S. from Oregon to Minnesota.

Meanwhile candy companies like Hershey's are urging farmers not to plant GE sugar beets, noting that consumer surveys suggest resistance to the product. In addition the European Union has not approved GE sugar beets for human consumption

**find more info about GE foods at the links provided above