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In the News ... The Chocolate Paradox in Los Angeles Times' West magazine,1,3806074.story?coll=la-headlines-west

From the Los Angeles Times
The Chocolate Paradox
Kids allergic to dairy and eggs? Let them eat cake.
By Leilah Bernstein
Leilah Bernstein is an associate editor at West.

July 29, 2007

Cat Wellington wants to save the planet with chocolate birthday cake. Not the kind that's loaded with eggs and slathered with rich buttercream frosting, but an organic vegan version for kids who have food allergies or other special dietary needs.

Undeterred by the seeming paradox that healthful chocolate cake can still be the life of the party, the Santa Barbara resident launched an alternative cake-mix business, Sweetie Cakes Co., about seven months ago. She distributes her certified organic, vegan and fair-trade mixes and frostings (the latter designation ensures that farmers and suppliers receive a fair wage) through her website and the Isla Vista Food Co-op. She's also talking with representatives at Whole Foods, Wild Oats, Trader Joe's and Gelson's about the possibility of selling her products.

"For me, it's a win-win adventure," Wellington says. "I'm trying to protect our ecosystem, and that's the whole philosophy of organic. And I want to help kids."

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